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Strategic Management of Technology and Innovation
Strategic Management of Technology and Innovation (1996) by Robert A. Burgelman, Clayton M. Christensen, and Steven C. Wheelwright provides a thorough exploration of how businesses can manage technological progress and innovation to gain and maintain a competitive edge. The book underscores the need to integrate technology strategy with corporate strategy across different organizational levels,…
- Edisi
- Second Edition
- ISBN/ISSN
- 7-111-06433-X
- Deskripsi Fisik
- 923 hal; ilus; 26 cm
- Judul Seri
- -
- No. Panggil
- 658.5/14 BUR s
Winning at New Products: Accelerating the Process from Idea to Launch
Robert G. Cooper’s Winning at New Products: Accelerating the Process from Idea to Launch offers an in-depth approach to optimizing the product development cycle by promoting structured and efficient innovation management. The book introduces the Stage-Gate® model, a step-by-step framework that navigates product ideas from initial conception through successful market introduction, aiming to r…
- Edisi
- Third Edition
- ISBN/ISSN
- -
- Deskripsi Fisik
- 425 hal; ilus; 24 cm
- Judul Seri
- -
- No. Panggil
- 658.575 COO w
Inside Business Incubators & Corporate Ventures
A confidante to the technology industry's premier powerbrokers, Richards brings you a first-person view of both sides of the negotiating table in Inside Business Incubators and Corporate Ventures. Richards's exhaustive interviews of all the industry's pioneers, coupled with fascinating case studies of successful incubators, will introduce you to the prime sources of start-up capital as the tech…
- Edisi
- -
- ISBN/ISSN
- -
- Deskripsi Fisik
- 256 hal; ilus; 24 cm
- Judul Seri
- -
- No. Panggil
- 658.011 RIC i
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