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Flicking Your Creative Switch: Developing Brighter Ideas For Business
Flicking Your Creative Switch provides actionable strategies to boost creativity in business settings. Wayne Lotherington introduces inventive techniques like "Curly Questions" and "Exquisite Corpse" that encourage creative thinking and effective problem-solving. The book helps individuals and organizations tap into their creative abilities to generate innovative and impactful business ideas. Through a mix of practical exercises and insightful guidance, it is an essential tool for managers, entrepreneurs, and teams aiming to cultivate innovation and enhance decision-making in a competitive environment.
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